AI Insights · Timothy · January 2023
Top 5 Fashion Games on iOS in Nigeria Q4 2022
Explore the performance trends of the top 5 fashion games on iOS in Nigeria during Q4 2022, highlighting key metrics like weekly downloads, revenue, and active users.
In the fourth quarter of 2022, the top five fashion games on the iOS platform in Nigeria showcased varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a detailed look at how each app fared, based on data from Sensor Tower.
Project Makeover from Magic Tavern, Inc. saw its weekly revenue fluctuate throughout the quarter, peaking at around $381 in the last week of October and again at $352 in the final week of December. The app's weekly downloads experienced a significant spike from 727 in late October to over 1.6K in the last two weeks of December. Active users showed a consistent pattern, with numbers rising from approximately 9.5K at the beginning of October to over 10.8K by the end of December.
Crowdstar LLC's Covet Fashion: Dress Up Game had modest weekly revenue, with peaks of $225 in the last week of October and $167 in mid-December. The game's weekly downloads surged mid-quarter, reaching a high of 324 in the week of December 12. Active users also saw a gradual increase, from 229 at the start of October to 330 by the end of December.
Super Stylist Fashion Makeover by CRAZY STYLE LTD displayed a notable upward trend in weekly revenue, climbing from $23 at the start of the quarter to $111 in early December. The app's weekly downloads also rose sharply, from 166 in late September to 4.3K in mid-December, before settling at 3.8K in the final week of the year. Active users mirrored this growth, increasing from 1.4K at the beginning of October to over 16.6K by the end of December.
Makeover Games: Makeup Salon from Salon™ maintained steady weekly revenue, mostly hovering around the $30 to $50 range. Weekly downloads remained fairly stable, with slight fluctuations, peaking at 685 in the last week of December. Active users also showed a steady trend, growing from 841 in late September to 1.04K by the end of December.
Finally, Pocket Styler: Fashion Stars by Nordcurrent UAB had more modest performance metrics. Weekly revenue peaked at $39 in mid-November, while weekly downloads remained relatively low, reaching a high of 174 in late September. Active users saw a slight increase from 712 at the start of the quarter to 635 by the end of December.
For more detailed insights and data, visit Sensor Tower.
